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August 9, 2006

MySpace Will Use Google For Search

News Corporation and Google have reached an agreement in which Google is the exclusive provider of search and text ads for Fox Interactive Media's sites, that include MySpace. "The agreement calls for Google to power web, vertical and site specific search for MySpace.com and the majority of Fox Interactive Media properties. Google will be the exclusive provider of text-based advertising and keyword targeted ads through its AdSense program, for inventory on Fox Interactive Media's network," informs MarketWatch. The pearl of the crown, MySpace, has more pageviews than Google in the US, according to a Hitwise study.

"MySpace.com is a widely acknowledged leader in user-generated content and incorporating search and advertising furthers our mission of making the world's information universally accessible and useful," says Google's Eric Schmidt.

Well, sometimes the quantity is more important than quality.

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